November 6, 2018 garynansomeants

Sony A7III Test Footage | Corporate Video Production Milton Keynes

Here at Elephants and Ants we recently added the Sony A7III to our arsenal of video equipment, to be used as a B camera. We own most of our inventory to keep video production costs lower for clients. Below is some Sony A7III test footage.

Sony has been stirring up the camera market with its A-series mirrorless cameras, luring many pros away from Canon and Nikon DSLRs into the brave new world of mirrorless imaging. For an asking price a whisker under £2,000/$2,000, the A7 III is probably Sony’s most compelling DSLR alternative – and not just for professionals, but keen enthusiasts too.

Key features

  • Sensor: 24.2MP full-frame Exmor R CMOS, 35.6×23.8mm
  • Image processor: BIONZ X
  • AF points: 693-point phase-detection AF / 425-point contrast-detect AF
  • ISO range: 100-51,200 (expandable to 50-204,800)
  • Max image size: 6,000 x 4,000
  • Metering zones: 1,200
  • Video: 4K UHD at 30/24fps, Full HD at up to 120fps
  • Viewfinder: XGA OLED type, 2,359,296 dots
  • Memory card: 2x MS/SD/SDHC/SDXC (1x UHS-II)
  • LCD: 3in tilting touchscreen, 921,600 dots
  • Max burst: 10fps (177 JPEGs, 89 compressed RAW, 40 uncompressed Raw)
  • Connectivity: Wi-Fi, NFC, Bluetooth
  • Size: 126.9 x 95.6 x 73.7mm
  • Weight: 650g (with battery and memory card)

Just like its predecessors, the A7 II and the A7, the A7 III has a 24MP sensor. Resolution is probably the first thing camera buyers look for, and it’s perhaps this camera’s most unremarkable specification. It’s not the same sensor as before, however; this one has a back-illuminated design for improved light-gathering, and is teamed up with a front-end LSI and BIONZ X processor that produce much faster data readout and processing speeds than before.

The end result is much-improved noise and high ISO performance, high-quality 4K video and that impressive 10fps continuous shooting speed – double the speed of the previous A7 II.

Read More: Why Your Business Needs a Promo Video

Equipment used in this early morning shoot was the RoninS stabiliser, Tamon 28-75 lens bolted to the Sony A7III. The footage was colour corrected and graded in Davinci Resolve and put together in Adobe Premiere Pro CC.

We create creative videos for start-ups, corporate and small businesses.


sony a7III; elephants and ants limited; sony a7III test footage; sony alpha; promo video milton keynes; corporate video milton keynes; how to create a promo video

, ,


Near or far, large or small we’ll chat to all.
Looking forward to hearing about your project.
We’re Elephants and Ants.